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Hitwise Intelligence - Asia Pacific

Bushfires 2010 Online: What did we learn from last time?

February 23, 2010

Last year I wrote about the online response to the Victorian bushfires and how Australians used the Internet to find out important information about this devastating crisis. In this post, I want to explore if there has been any ‘learned... Continue reading...

Posted by Sandra Hanchard at 09:09 AM | (0) | (0)
In Categories Community | Government

Chatroulette: Sensation or fad?

February 19, 2010

The water cooler talk on Monday morning was about a new site people had discovered called Chatroulette – a website that allows random strangers to talk face to face via webcam. Within days we had discovered articles in the Melbourne... Continue reading...

Posted by Alan Long at 02:14 PM | (0) | (0)
In Categories Entertainment | Video

My School drives growth for My School Australia

February 17, 2010

An inadvertent outcome from the launch of the Federal Government’s My School website was the huge traffic spurt to the social network, My School Australia. The Federal Governments awaited education website, My School (www.myschool.edu.au) launched at the start of the... Continue reading...

Posted by Alan Long at 11:25 AM | (0) | (0)

iPad – which Aussie telco has the best audience fit with Apple?

February 02, 2010

Last week Alan and Robin wrote about the hype leading up to the announcement of the Apple iPad. In Australia, major telcos are well aware of consumers' interest in the iPad, and are keen to replicate the success of the... Continue reading...

Posted by Sandra Hanchard at 12:21 PM | (0) | (0)
In Categories iPad

The Apple Tablet - iWonder!

January 25, 2010

The computing industry and no doubt a few other industries, such as publishing, are holding their collective breath for the announcement of the impending release of the Apple iSlate / iPad / iTablet this coming Thursday morning (8am Australian East... Continue reading...

Social Media overtakes Search Engines

January 22, 2010

In our recent report on Social Media in Australia, ‘The Rise and Rise of the Social Network”, I highlighted Social Networking and Forums growth and predicted that it would overtake Search Engines in visits during the weeks either side of... Continue reading...

Posted by Alan Long at 03:26 PM | (6) | (7)

Paths to Retail Success

January 20, 2010

In the lead up to Christmas retailers implemented varied strategies and tactics to deliver buyers to their online stores, some with outstanding success. What stands out is that there’s more than one way to thrive online, and not just one... Continue reading...

Posted by Alan Long at 09:29 AM | (4) | (0)

2009 Year of the Status Update: Spending more time on fewer sites

December 24, 2009

To wrap up my blog for this year, I thought I’d look at how Australian Internet users divide their time online. This is a pertinent question as marketers battle it out for the precious attention span of consumers on what... Continue reading...

Posted by Sandra Hanchard at 09:10 AM | (0) | (0)
In Categories Engagement