Hitwise To Go - UK

Calzaghe is a Knock Out for Setanta

2008-11-14T16:53:09Z

According to Hitwise UK, traffic to setanta.com has increased more then five fold since the week ending 23rd June 2007; this date coincides with when Setanta began offering its sports subscription service online. Last Saturday Setanta had exclusive rights to the Joe Calzaghe Vs Roy Jones Jr fight. 17 Out of the top 20 fast moving search terms sending traffic to Setanta.com were all related to the fight. Although Setanta.com did see a spike in traffic for the week ending 8th November, the fight proved not to be as popular as the England Vs Croatia game in September, when traffic reached its highest ever to the site, or even as popular as the Calzaghe Vs Hopkins fight in May.

Dead Set helps E4???s web traffic to double

2008-11-05T12:35:15Z

UK Internet traffic to e4.com increased by 132% between the weeks ending October 4th and November 1st. Much of this increase was as result of online interest in Dead Set, Charlie Brooker???s zombie mini-series set in the Big Brother House. During the 4 weeks ending 01/11/08, ???dead set??? was the top search term sending traffic to e4.com, ranking above the navigational term ???e4???. A list of the top 10 search terms sending traffic to the Channel 4 operated website over the period also included ???deadset???, ???dead set e4??? and ???e4 dead set???

Top Fast Moving Search Terms- Georgina Baillie, Russell Brand, Jonathon Ross and Andrew Sachs

2008-11-04T11:57:28Z

According to Hitwise UK visits to Russell Brand???s website, russellbrand.tv, have increased more then 8 fold over last week. Interest in Russell Brand shot up after his last BBC Radio 2 show aired in October. Public interest in the controversy has been so great that ???georgina baillie??? and ???russell brand??? were the top two fast moving search terms for the week ending 01/11/08. ???jonathon ross??? was the 4th fast moving search term and ???andrew sachs??? the 7th. Interestingly there were 80% more searches for ???georgina baillie??? then ???russell brand???.

KaPow- Batman, Joker, Catwoman and Pirates are Top Halloween Costume Searches

2008-10-23T15:54:43Z

Recent research from Hitwise UK shows that Halloween is the biggest driver of traffic to fancy dress websites this year. Joke.co.uk is the most popular fancy dress retailer and has seen a 25% increase in visits since Halloween 2007. Batman seems to be the theme for this Halloween, with the most popular specific costume search being ???joker costume???, and searches for ???batman costume??? and ???catwoman costume??? coming in the top 10 for the week ending 18/10/08.

Top Costume Searches, 4 weeks ending 18/10/08:
1. joker costume
2. pirate costume
3. batman costume
4. alice in wonderland costume
5. witch costume
6. devil costume
7. jack sparrow costume
8. catwoman costume
9. beetlejuice costume
10. tinkerbell costume

uk.youtube.com overtakes www.youtube.com

2008-10-23T14:20:00Z

Recent research from Hitwise UK shows that Youtube moved UK visitors from the Youtube.com URL across to a localised UK URL, uk.youtube.com during the middle of September. Visits to the UK address overtook visits to the main Youtube.com address on Saturday 27th September and the site is now the seventh most visited website in the UK (as of the week ending 18th October).

Paperticket.co.uk closes down

2008-10-21T16:36:59Z

Recent research from Hitwise UK reveals that the number of visits to paperticket.co.uk, recently closed down on suspicion of fraud, have increased 24x over the last 6 weeks. Looking at search terms driving traffic to the site shows that 87% of their search traffic was from paid search. They were paying for the names of current bands and artists, the most popular ones driving traffic to the site are AC/DC, The Killers and Kings of Leon. Consumers who had purchased from the site are being advised to contact a government advice site consumerdirect.gov.uk, which was the most popular website visited after paperticket.co.uk on the 20/10/08.

Searches for 'wood burning stoves' Triple

2008-10-17T10:11:07Z

Recent research from Hitwise UK reveals that searches for ???wood burning stoves??? reached their highest ever level this October. Searches have almost tripled since October 2007. With the economic downturn, rising fuel costs and growing concern for the environment, wood burning stoves are being recognized as a cheap alternative way to heat homes. The top 10 searches for wood burning stoves included searches for ???discount wood burning stoves???, ???cheap wood burning stoves???, and ???second hand wood burning stoves???.

Searches for Iceland increase by 85%

2008-10-13T14:16:32Z

According to Hitwise UK, ???iceland??? was the fifth fastest moving search term last week with searches increasing by 85%. The top 5 searches containing the term ???iceland??? included searches for ???iceland banks???, ???iceland news??? and ???iceland bank???. This reveals peoples interest in the current economic crisis in Iceland, particularly as it was revealed last week that many UK councils have invested large sums of money in Iceland over the past few years. Interestingly searches for ???iceland??? have also increased traffic to the budget supermarket Iceland by 17% over the last week.

Wikipedia picking up interest in 'credit crunch'

2008-10-08T09:30:00Z

Recent research from Hitwise UK, shows that searches for 'credit crunch' reached their highest ever level last week, increasing three-fold over the last four weeks. 7 of the top 10 websites receiving traffic from searches for 'credit crunch' are news sources, headed up by BBC News which is picking up 18% of searches, and followed by Google News, MSN News and Guardian Business. Wikipedia is the most visited website, however, capturing one in five searches.

Visits to Bradford & Bingley website double

2008-09-29T15:25:00Z

According to Hitwise UK, daily Internet visits to the Bradford & Bingley website over the last two days have increased by 105% with the website reaching #30 within the Banks & Financial Institutions category on the 28 September. Interest in the fate of Bradford & Bingley started to increase significantly two weeks ago, with searches for 'bradford & bingley' increasing by 220% over the two weeks ending 27 September.

'Old Facebook'

2008-09-24T14:08:24Z

Recent research from Hitwise UK reveals that since the week ending 6th September there has been a 600% increase in searches for 'old facebook'. This reflects recent changes made to the layout of Facebook a few weeks ago and an increasing desire for the old Facebook layout to return. Many of the recent searches for 'old Facebook' have been 'how to get old facebook back'. Interestingly 1 in 20 searches for 'old facebook' have resulted in people visiting an online petition site, petitiononline.com. From the first week of September Facebook became the number one driver of traffic to the site, accounting for 37% of the upstream traffic after overtaking Google who only account for 11%.

'Another way to die' scores for Radio 1

2008-09-22T15:45:00Z

Recent research from Hitwise UK shows that UK Internet visits to BBC's Radio 1 website reached the highest ever level during the week ending 20 September with visits increasing by 25% from the week before. This was largely driven by interest in the world-wide release of the new Bond theme song 'Another way to die', with visits to the Radio 1 website peaking on Thursday, the day of release. BBC Radio 1 is the number one website within the Entertainment - Radio category, picking up just over one in six internet visits to the category last week.

Stocks and Shares websites record largest daily peak since 2007

2008-09-18T13:30:00Z

According to Hitwise UK, visits to the Business & Finance - Stocks & Shares category reached the highest daily peak yesterday (17 September) since August 2007, as concern mounted over the state of the financial market in the UK. Yahoo! Finance UK has been the number one visited site in the category since Monday; with daily visits increasing by 25% from Monday 15 to Wednesday 17 and visits up by 84% week on week. Thisismoney.co.uk and the London Stock Exchange website also saw sharp weekly increases in visits, 88% and 97% respectively (comparing Wednesday to Wednesday).

Google Download website receives most ever share of visits after Chrome launch

2008-09-18T11:25:00Z

Recent research from Hitwise UK shows that visits to the Google software download website increased by 258% over the two weeks ending 13th September as UK Internet users rushed to download new browser Google Chrome. Wednesday 3rd September was the busiest day for the site as the site reached its highest ever Hitwise rank, at #67 in all websites visited.

Amir Khan 54 seconds to go

2008-09-17T09:33:29Z

According to Hitwise UK, searches for ???amir khan??? have increased over the last week, ending 13/09/08, by 235%. This makes searches for Amir Khan the highest ever since September 2005. This increase was due to the recent fight on the 6th September against Colombian boxer Breidis Prescott, who actually defeated the previously undefeated British boxer. 12% of searches for Amir Khan have been sending traffic to YouTube, which shows that a lot of people searching for him have been interested in watching the 54 second knock out fight.